OPTIMAL RELIEF: Restore proper head and neck curvature and corrects the body posture . Decreases the neck bulge and hydrates compressed discs to reduce built up tension. Stretching the neck helps joint fluid flow back into the discs to allow for an increased range of motion. One simple exercise and you can easily relieve stress in the neck and shoulders. DURABLE: High quality constuction ensures that the product can remain stable and strong during the stretch. The quick release pump with valve inflates the unit and holds the air pressure without leaking to maintain a consistent and intense stretch. IMPROVE: Improve posture and neck pain symptoms by reestablishing the proper head position – “Ears over shoulders”. The primary source of a pain and stiffness in the neck is from poor posture. Targeting the root of the problem can help minimize the symptoms throughout the rest of the day PORTABLE: Light weight and easy to pack when travelling. Comes with an adjustable strap for the head that can fit everyone. The lightweight material allows the cervical device to be packed away easily so you can feel good no matter where you go. PERFECT FOR EVERYONE: Makes the perfect gift for anyone. From office workers to students, long hours spent in front of the screen or at a desk can cause severe stress in the neck and shoulders. Nowadays, everyone experiences some stiffness from time to time but , finding relief has never been so easy!